An obvious case of devious advertising can misinform consumers in a big way.
Two Chinese tech firms have clashed over a new wireless router with a special setting for pregnant women.
Qihoo 360 unveiled the device, an upgrade to an existing product, which has three settings it describes on its website as wall penetration, balance and “pregnant women”.
The third setting reduces radiation emitted by the router by 70%, the firm claims.
The firm admits “We are targeting people who are afraid of radiation.” And they admit they didn’t do any experiments that show harm from wifi. A rival firm has accused Qihoo of scaremongering. Besides, how can you lower a radiation on a wifi device? Doesn’t that mean it won’t work?
WiFi is safe and does not harm fetuses or people already born who live in a modern environment drenched in electronics. China needs to worry more about their air pollution and food safety more so than non-ionizing radiation. The World Health Organization is clear – current evidence does not confirm the existence of any health consequences from exposure to low-level electromagnetic fields.
China reportedly has the highest number of home Wi-fi networks in the world, but resistance to their use in China has been growing as people think they are harmful. Recently, a story went around social media regarding a father-to-be who asked every person in his building to turn off their routers so as not to harm his unborn child. This article also mentions that Chinese society is notoriously overprotective of pregnant mothers.
Another marketing gimmick just like the ones that supposedly reduced hazards from cell phones. Those devices do nothing.