U.S. wide class action suit against Mott’s for Tots juice.
The claim is that the company “sought to capitalize on parents’ desire to offer their children a healthier juice alternative that allegedly supported the immune system”.
It was a higher-priced product as well.
What does that even mean, “supports your immune system”?
The wording suggests a health benefit. But adding extra vitamins is not validated to be helpful at all. Is it just misleading or was it false and deceptive?
I don’t know, this kind of stuff is sold ALL OVER the place with the same ridiculous claims. A good lawsuit goes far to put a stop to it.
Or, you can do your own research and not get taken by these marketing claims.
Most people apparently think that the immune system is like a muscle, and by working it, giving it supplements and vitamins, the immune system will become stronger. Bigger. More impressive, bulging like Mr. Universe’s bicep. That’s the body part I am thinking about. What they are boosting is vague, on par with chi/qi or innate intelligence. They never really say what is being boosted.
The other popular phrase is “support”. A product supports prostate health, or breast health or supports the immune system. It sounds like the immune system is sagging against gravity due to age and needs a lift.
The immune system, if you are otherwise healthy, cannot be boosted, and doing those things you learned in Kindergarten health (reasonable diet, exercise and sleep), will provide the immune system all the boosting or support it needs.
Someone is going to write in and say Americans have a lousy diet and don’t exercise and can benefit from better food and exercise. And that’s true. If you are not taking care of your self, your immune function can be improved to its best function. But if you are at your optimal baseline you cannot make your immune function better.
So, bottom line, eat a healthy diet, get sleep and exercise. So, parents, you can’t make up for your kids diet of chicken nuggets and chips by supplying them with expensive vitamin juice.